¿Estamos preparados para el cambio?
Algunas propuestas para participar en el cambio tecnológico desde la empresa editorial
DOI:
https://doi.org/10.35626/sv.15.2011.131Keywords:
edition, editorials, enterprise, technology, editorial productionAbstract
In this work we will do our best to approach the main elements that make up book edition and propose possibilities to get involved in the nowadays technological changes. For this, we will start by providing some important definitions regarding book edition, we will make a brief analysis of the structure and the productive process; define some new technological tools and focus our proposals on those spaces where it is possible to make changes. Our main concern is definitely to measure the impact of technological change thence current market conditions.